A QR code's name is short for Quick Response and they come to us from Japan. QR codes hold pieces of information that cell phones are able to read quickly. We are starting to see them around everywhere: billboards, magazine ads, websites and much more.
You can easily generate codes on websites like Kaywa or any other website you are able to find. You should use QR codes to help you viewing audience find a quick way to use your products or services. But QR codes don't have to be limited to just those. You can use a QR code for anything you want to direct people to look at.
One way to track a QR code is through Google Analytics. You can also track the codes through other websites that you create your codes in.
I found this information here.
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